Home of Intelligence—a custom-designed AI dashboard for MARS, Inc employees | 2025 | Freelance Creative Director/Copywriter
MARS
Meet our 3 types of users at MARS, Inc
Your Snacking Marketing Director is curious to find out how the campaign that launched 3 weeks ago impacting NPS across channels.
Your CX/Consumer Insights Analyst wants to know which pet treat SKUs are driving the most complaints this quarter.
Your CX/Consumer Insights Analyst wants to know which pet treat SKUs are driving the most complaints this quarter.
Customized login screen
Example of a conversation between this user and the AI based on their role at MARS, and their particular set of needs
UX/AI on desktop
UX/AI on mobile
Customized login screen
Example of a conversation between this user and the AI based on their role at MARS, and their particular set of needs
UX/AI on desktop
UX/AI on mobile
Customized login screen
Example of a conversation between this user and the AI based on their role at MARS, and their particular set of needs
UX/AI on desktop
Storyboards for videos to pitch the Home of Intelligence to MARS executives—3 concepts/ways in